Creative Director • Ideator
Kuwait, Singapore, India
I have spent 28 years on the advertising hot seat, building, formulating, cultivating, and nourishing my true potential. Learning a great deal from prime players in the regional industry and bettering myself at what I do best.
Changing consumer behavior associated with a brand can be tricky. My approach would involve
innovative methodologies and create brand awareness, develop a culture, establish a brand presence and recognition, sustain its value long enough to generate brand loyalty. Reach out to the right target segment and communicate through creative strategies, engage consumers, evolve and be one like them.
Knowledge has empowered me to advance not just my credibility, but the ability to take my company forward. The recognition is what feeds my passion and that to me is my true reward.
After twenty-seven years of relentless hard work, perseverance and determination to be the best at what I do, I have earned my stand in the advertising & branding arena today.
Most of my advertising experience come from some of the top global agencies like
Ogilvy & Mather (2012 - 2014); Leo Burnett (2008 - 2012) and JWT (2004 - 2008). These were the
giants that molded my career and transformed my creative ideologies.